Ads & Marketing

Ad Spend Scenario Calculator

Model what an advertising budget could produce based on your CPC, conversion rate and average sale.

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Estimated clicks0
Estimated conversions0
Estimated revenue$0
ROAS 0×
Cost per conversion $0
Revenue above ad spend$0
Conversion rateSalesRevenueROAS
Scenario results are planning estimates. Real performance varies by platform, audience, offer, creative, landing page and market conditions.
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Results are estimates. Read the Calculator Disclaimer and Methodology.

How to use this calculator

Using the calculator

Enter Ad budget, Average cost per click i, Expected conversion rate i, Average revenue per sale. Model ad spend scenarios using budget, CPC, conversion rate and average sale. Estimate clicks, conversions, revenue, CPA and ROAS.

Reading the result

The result shows model ad spend scenarios using budget, CPC, conversion rate and average sale. Estimate clicks, conversions, revenue, CPA and ROAS.

Results are estimates based on the values entered. Review the Methodology and Calculator Disclaimer for important limitations.